The Organic Growth Equation - Why People Share and How to Pick Ideas that'll Grow
Idea to Startup
00:00
How to Maximize Your Chances of Organic Spread
There are three variables within the problem clause. Solve problems that matter, maybe counterintuitively, is too hard. People care about important problems; indifferent customers are picky customers or just not customers at all. The expense and urgency of the problem will be to frog it up the important scale. And if you can quantify it, it's going to get shared.
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