
20 - Where "Leads" Go To Die
Stacking Growth | The B2B Marketing Podcast
00:00
Leagu Management - What Is It?
Lead management is the process used to manage leads from the time a lead is generated all the way through the funnel. The whole point of lead management is to build a process that is much more effective at measuring and adding visibility to your funnel. And so being able to really add that visibility across your funnel and report on everything within every stage as well.
Transcript
Play full episode