Niche Pursuits Podcast: Find Your Next "Niche" Business Idea! cover image

How Joe Saul-Sehy Grew His Financial Podcast to 180k Listeners

Niche Pursuits Podcast: Find Your Next "Niche" Business Idea!

CHAPTER

The Birth of Stacking Benjamins

This chapter recounts the origin story of a popular financial podcast, highlighting the host's initial reluctance to enter the podcasting space. Inspired by a humorous NPR show, the host adopts a unique and entertaining approach to finance, ultimately emphasizing authenticity and humor in content creation. The narrative explores the evolving journey of selecting a name, experimenting with formats, and the importance of personal engagement in producing a relatable and successful show.

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