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Yahoo - David Sambur (Apollo Global Management), (S2, EP.05)

Private Equity Deals with Capital Allocators

CHAPTER

How to Grow and Diversify Yahoo's Revenue

The real trick in this business wasn't just underwriting Yahoo. That's a bit of a misnomer. It's underwriting Yahoo finance and putting a business plan together for sports. When we bought the business, it was a big risk around the deal. The name of the game is really vertical integration.

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