Selling Deodorant for $100M and How to Find Your Best Competitive Advantage with Moiz Ali
My First Million
00:00
Leveraging Design for Competitive Advantage in Business
This chapter explores how leveraging design and branding can create competitive advantages in business, highlighted by the success of a popular Indian snack brand. It emphasizes innovation through simple enhancements like improved packaging and healthier options, showcasing the importance of aesthetic appeal and user experience in brand development.
Play episode from 14:34
Transcript
