Why LinkedIn Is Not Your Resume
Social Pros Podcast
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The Link Method: Generating New Leads on LinkedIn
In this chapter, the speakers discuss the importance of building relationships in the B2B world and introduce the Link Method, a five-step approach to generating new leads on LinkedIn. They share tips on using advanced search to find prospects, sending personalized connection requests, and making those requests stand out. They also highlight the importance of actively engaging with connections and initiating meaningful conversations to create business opportunities.
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