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Listener Favorites: Lisa Cron | How to Use Brain Science to Engage, Persuade, and Change Minds

The Unmistakable Creative Podcast

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The Fourth Kind of Fact Is a Warning Fact

The other kind of fact is a warning fact. And those are things like lion run, you know, or I wouldn't make that cake if I were you,. dad, misunderstood, salt for sugar again. They're facts that we have no way to unpack. The problem is that when you give a statistic and you're aware of what that statistic means boots on the ground it's hard to remember them.

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