How I Built This with Guy Raz cover image

Sub Pop Records: Bruce Pavitt and Jonathan Poneman

How I Built This with Guy Raz

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Foundations of Sound: Origins of Sub Pop

This chapter explores the personal backgrounds and early musical influences of the speakers, detailing their journey from childhood experiences in Michigan to their formative years in Seattle. It highlights the grassroots beginnings of Sub Pop Records, showcasing the evolution from a fanzine to a prominent record label amidst the vibrant music scenes of the 70s and 80s. The speakers reflect on their challenges, collaborations, and the pivotal moments that shaped their identities and the Seattle music scene.

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