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How & Why To Put Music Videos on Vevo

The New Music Business with Ari Herstand

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Vivo Vidios

The living room revenue has gone from about like, something like four % of our revenue at the beginning of a 20 20 to about half of our revenuetnd. So that's where we're seeing a huge increase in revenueand in a big place that we're able to cont help out the artist on the bottom line. Co and a, because now i understand that a vivo exists outside tube, which i didn't understand that before. So you're in apple, t v, urn, rocu urand other places where, you know, chrome cast or whatever. Am where else isivo other than on the connected t vs and youtube? Or is that it? I mean

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