4min chapter

The Animalz Content Marketing Podcast cover image

Building a Content Team from Scratch w/ Sonja Jacobs

The Animalz Content Marketing Podcast

CHAPTER

Hubspot and the Growth of Your Business, Right?

I think early on it's really an awareness play. You're trying to get more people to know your business. And so in the early days, i would have gone after these really big key words with tons of volume. Itt right now it's like, we know that that, you know, that a lot of that traffic that you get from those top of funnel keywords is meaning this. I will say that owning a number is important, but it's not going to be the only number that you own.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode