How to Move from Founder Selling to Scaling a Sales Team w/ Jonathan Anguelov (Co-Founder, Aircall)
The Science of Scaling
Transitioning from Founder Selling to Scaling a Sales Team
This chapter discusses the process of transitioning from selling as a founder to scaling a sales team. It highlights the importance of hiring based on drive and ability to learn, rather than solely on sales experience. The chapter also emphasizes the need for a customized sales playbook and the significance of selling the value proposition.
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