18min chapter

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Jane Hayward of King's College on Teaching China through YouTube

Sinica Podcast

CHAPTER

Navigating Misconceptions: China on YouTube

This chapter explores the disconnect between academic discourse and public perception concerning China, focusing on the speaker's motivations for creating educational YouTube videos. It highlights the challenges of making complex topics accessible while addressing the unexpected audience dynamics shaped by the YouTube algorithm. The speaker reflects on their academic journey and discourses around China, revealing how historical narratives influence contemporary understanding and engagement.

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