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Alyssa Wasko Stein: Founder and Designer of Donni

Second Life

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From Scarves to Success: The Birth of Donni Charms

In this chapter, the speaker recounts the organic inception of their fashion brand, Donni Charms, inspired by their love for scarves during college. They share experiences from interning at Chanel, the creative process behind their first products, and the pivotal support from community and mentors that fueled their growth. The discussion navigates the balance between academia and entrepreneurship, highlighting key decisions and achievements that shaped their journey in the fashion industry.

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