Ep#4 Planning for Effective Outcomes: Writing Creative Briefs with Julian Cole
On Strategy Showcase
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Forget Who to By: A Brief for Gen Z Snackers
Forget Who To By is CNN Tech's weekly, offbeat look at social media trends. This week Jarrett ponders the brief format used by Cheetos to launch their Super Bowl-themed popcorn. What do you think? Share your thoughts in the comments below or tweet us @CNNTech.
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