Nudge Theory with Rory Sutherland on "Stories and Strategies"
Building Better CMOs and Marketing Leaders
00:00
Exploring the Effectiveness of Nudge Theory in Government Decision-Making
Exploring the global adoption and success of nudge theory in government decision-making, focusing on countries like the UK, Germany, Japan, Australia, the US, and Canada. The chapter discusses how nudges are utilized to address societal challenges and the shift towards persuasion-based strategies in policy-making.
Play episode from 16:44
Transcript
