Strategic Focus for Agency Growth and Retention

Summary

In this episode, Jordan Ross dives deep into what it really takes to scale an agency effectively. He shares practical strategies around operational efficiency, the importance of clearly defined roles, and why founders must focus on high-leverage activities. Jordan explores how non-billable operations, team-building, and even taking personal breaks can unlock insights that drive growth. He also breaks down how churn data and pricing adjustments can make or break your revenue trajectory, and how AI is reshaping the future of agency operations.

Chapters

– Introduction to Agency Growth Strategies

– Defining Roles for Operational Efficiency

– The Importance of Non-Billable Operations

– Common Patterns in Agency Growth Challenges

– The Value of Taking Breaks as a Founder – Leveraging AI for Operational Efficiency

– Building a Dream Team for Scaling

– Adjusting Pricing for Sustainable Operations

– Understanding Churn Data for Revenue Growth

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