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3min chapter
Fastest Way to Generate Demand with LinkedIn Employee Advocacy (ft. Parthi Loganathan)
Distribution First
Shifting Content Strategy Towards Distribution and Engagement
The chapter delves into the transition of content strategy towards distributing information in bite-sized formats rather than focusing on immediate consumption, advocating for using long assets as leads to nurture audience engagement over time. It highlights the essential roles of employee advocacy and long-term strategy in effective content distribution and audience interaction.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode