Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast cover image

Storytelling for Success: How to Design a Convincing Product Narrative (5 Steps)

Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast

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How Do You Measure Success in Positioning?

i've deuvloped positioning for companiis before, right? And what i found to be the most difficult part is the time it takes to measure success. How do you measure success for an activity that could a monts, or even years sometimes, to materialize? Well, this is a great question, and i like my stants about the sort of a measurement of this is that we're not in the domain of kind of ab testing. You know,This is a strategic narrative that is going to take years to play out. That's said there. I think are a few things about a few things i've learned about how to keep it on the track. To

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