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The Effect of Reputation on Coverage
I enjoyed the benefits of it when I was at the sort of the height of Chris Pinn porter. There is a certain joy in finding great work coming from new places, like absolutely no doubt. You know, even if, you know, and we don't write about every Nike commercial, I'm not saying that we automatically writing about these things. But there is a built-in interest industry and beyond that just makes sense for us to be in that conversation.