3min chapter

BUILD with Blake Bartlett cover image

Ryan Carlson (ex-Wiz, Okta): Company Values = Marketing Message

BUILD with Blake Bartlett

CHAPTER

Storytelling Beats Numbers Handily

A good pitch deck is one that starts with a story that grabs the person who's listening to it and just captures their attention. A lot of information gets passed through storytelling and the things that resonate are stories. You can throw numbers out there, but doesn't actually work as much as telling a story.

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