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213 : Marketing Masterclass with Sairam Krishnan (Founding team, Atomicwork)

The Startup Operator

00:00

The Evolution of Content Marketing

I think the entire game has changed over the last 10 years from discoverability to engagement and beyond. And I think we've all had to sort of upper skills. A lot of things have become table stakes, right? You're competing with a machine. How can you like it's, it's, you can't scale like that. It's just not possible.

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