2min chapter

Masters of Scale cover image

How Anastasia Soare built a beauty brand worth billions

Masters of Scale

CHAPTER

The Pressure of Live Television: Shaping Eyebrows for Oprah

This chapter details a key moment when a famous eyebrow stylist was invited to perform live on Oprah's show, navigating the thrill and pressure of the experience. The stylist's expertise in eyebrow shaping not only impressed viewers but also sparked a surge in demand for their services, showcasing the profound influence of daytime television.

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