8min chapter

TED Talks Daily cover image

The creative power of your intuition | Bozoma Saint John

TED Talks Daily

CHAPTER

Embracing Intuition in Creativity

This chapter examines the crucial role of intuition in the realms of creativity and marketing, drawing on personal anecdotes and historical examples. The speaker underscores the contrast between data-driven approaches and the fluidity of creative inspiration, urging listeners to recognize and harness their own intuitive insights.

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