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6min chapter
#20 Running RevOps in a product-led growth company, Udi Cohen, Director of Revenue Operations, Lusha
RevOps Lab
Evolution to Structured Enterprise Sales
Exploring the transformation of a product-led growth company from monthly plans to a structured playbook for enterprise sales, emphasizing methodologies like MEDDIC for mid-market deals, value setting, and aligning sales stages with the process for effective deal progression.
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