The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship cover image

433: Summize: SaaS Lessons on Narrowing Your Target Market - with Tom Dunlop

The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship

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Intro

This chapter recounts the inspiring transformation of a former in-house lawyer into the co-founder of a contract lifecycle management platform. It delves into the early challenges and strategic pivots that led to successfully targeting mid-sized companies and the essential methods for product validation and market expansion.

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