Corporate Competitor Podcast cover image

Canva Chief Evangelist Guy Kawasaki says: Don’t make a mission statement, make a mantra.

Corporate Competitor Podcast

00:00

The Power of Mantras Over Mission Statements

This chapter explores the distinction between mission statements and mantras, emphasizing the clarity and memorability of mantras. It suggests that mantras serve as more effective guiding principles for both employees and customers compared to traditional, complex mission statements.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app