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S E9: Supply - Getting the Best Out of What You Sell

Think Like An Economist

CHAPTER

Why the Law of Supply Is Important for Coffee Sellers

For sellers, you should sell more as long as the price exceeds the marginal cost. Sellers want to make money so sabi will keep his shop open later if he can make enough money to offset his marginal costs. The higher the price, the more likely you are to cover the marginal costs of selling one more cup. It's not easy being the one everyone counts on to keep thefa running, no matter the weather or supply chain hiccup. But we get you with experienced branch staff at over 250 locations.

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