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278 - The Future of Strategic Marketing Ops | Sara McNamara

GTM Live

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Strategic Ops

marketing opsas n still in a lot of organizations, is only about implementing technology and data hygiene. We don't just get the tool, but as the tool progresses, we continue to take advantage of the latest and greatest things. And that's where i feel like we see a lot of the reports that are, like, people switch marking on imation platforms every year or so. It's like the extreme kind of churn of and an unhappiness lite products.

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