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Navigating the creator economy 2.0

Creative Control

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The Importance of a More Robust Middle Class in the Creator Economy

There's a huge discrepancy between like, you know, Mr. Beast and somebody who just has a couple of thousand followers on Instagram, it's still valuable or Instagram or TikTok. It's really hard for creators on the lower end and middle end to stitch together a viable income. So how can we have a more robust and equitable middle class in the creator economy? Yeah, I mean, the opportunities are there. Oftentimes the middle class of creators need some education and they need some help figuring out how to connect with the right opportunities.

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