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Michael Zipursky - Selling Consulting Into Large Organizations in 2023
Ditching Hourly
The Importance of Getting Your Client Moving in the Right Direction
Discovery offer is not going to allow them to ship the new product. But it's the first thing that needs to be done in order to ship that product effectively without waste, you know, more profitably on time, so forth. So how can you help them to eliminate waste? How can you make things more profitable? How can they really demonstrate and show some progress? It's not going to get delivered the ultimate result, but it's going to give them some result or a quick win... Now we feel much more confident in making a significantly bigger investment.
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