People are just out there every day trying to buy a better version of themselves and whatever they might think that is. The best way to do that is to have no bias find out go talk to the market find out what people want then supply it. Something that's right right now might not be right in five years if you don't take a view on the market accurately, he says.
How do you come up with a good idea for your business?
Most people believe that the thing stopping them from starting their own business is a "good idea". I hear people say things like: "I just need an idea". "All the good ideas are taken" or "I had an idea for something but then somebody else did it". Most people put ideas on a pedestal and scour the earth for the right one but they're making a huge mistake. If you search for ideas you will never find one. You must go looking for problems instead.