This week, AmSpa President and COO, Cathy Christensen, speaks with Erika Barry, NP-C, MSN, international trainer and founder of Moksha Aesthetics. They discuss aesthetic detective work, personal branding and the importance of a pause. Their conversation includes:

• Barry’s journey from hospital to cosmetic clinic and medical spas;
• What led her to Patreon and how she became @injectorbunny;
• Stepping back and assessing the clues in a patient’s face;
• Her talent for patience with employees, marketing and patients;
• Marketing tips and how you make someone feel;
• The distinction between your reputation and your personal brand;
• Giving yourself the time to make a decision;
• And much more!

Foster community with Barry and fellow aesthetic visionaries as you re-energize at AmSpa’s Women in Aesthetics Leadership Conference November 1 – 3, 2023 in Miami.

This episode of Medical Spa Insider is sponsored by RepeatMD and HansBiomed. Visit https://www.repeatmd.com and https://www.mintliftsummit.com to learn more!