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Listener Favorites: Lisa Cron | How to Use Brain Science to Engage, Persuade, and Change Minds

The Unmistakable Creative Podcast

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What Makes Us Relative?

"Every single one of us has a vulnerability raging on the inside," she says. "When somebody tries to tell us a story and they're not vulnerable, we have a really pretty good BS detector" People mistake likable to picture perfect and impolite society; that isn't likeable,. That is what makes us unlikable. And people will stop that to be relatable."

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