This chapter explores why ambitious projects struggle to be realized in the United States due to cultural norms and habits, emphasizing the need for cultural support to implement change. It introduces the concept of time and the 4K Weeks poster, highlighting its benefits and mentioning two sponsor ads.
Bent Flyvbjerg shares his insights on the key principles that distinguish successful big projects from the failed ones. Through his research and experience, he identifies important factors such as understanding the odds, planning slow and acting fast, and starting with the end goal in mind. Join us as we explore how to master the unknowns and achieve wild ambitions with Flyvbjerg's guidance.
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