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Minimal Vible Tests Are a Great Way to Get Data and Research to Make Bigger Bets
Quiby and snn are great examples of how to run minimul viable tests. Minimal vible tests are the way that you iterate toward something large in terms of a risk, a bet that you want to make. The other thing that i will leave on for us marketers, what can we learn from the likes of quiby and Snn? And if you are a marketer out there who is just doing fact sheet based video titorials, that kind of stuff is changing quickly. They're talking about this because they know it is going to change dramatically.