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The Power of Flywheels
If you think about your business like a system or like a flywheel, then you can say, what do I mostly optimize for in this? And you could say, okay, I want more subscriber growth. What tweaks, what puzzle pieces can I add to this flywheel that will drive more subscriber growth? It might be a referral program. You know, okay, how do I get my subscribers to refer more people? The beauty of a flywheel as you realize, oh, I'm not years away from where they're at. I'm a good flywheel in a couple of months away.