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Ep 307 Pete Ingram-Cauchi - How iD Tech Went From the Verge of Extinction to a $200 Million Acquisition in 12 Months

Built to Sell Radio

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What Triggered the Decision to Sell to Ameritis?

In 20 20, we were gearing up for our biggest camp year ever. We've bought thousands of computers et, you know, everything is really elegant. And then march broke, and it was like, literally, the business just stopped. You can't get any of that back. So ye, talk about a dilemma. But here's the silver line. The bulk of our effort, an and mine share, was in delivering me in person. Well, cove it hit. We ended up pivoting within we didn't have in a virtual texWe stood up a product called virtual te camps that same summer. It far, far, far exceeded our expectations from from a sales and delivery standpoint

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