The Best Thing to Do Is The Right Thing
Unthinkable with Jay Acunzo
What We Wanted to Do With the Site
We wanted to tell awesome stories about atypical backgrounds and resilient founders who had created their own path to success. We also wanted to equip people with that very human and helpful set of resources to grow. The goal there was really to strike that balance for our audience between inspirational content and practical advice. Whether they have two minutes or 45 minutes to spend, they would be able to take something meaningful away.
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