
Episode 195: #194: Chris Walker of Refine Labs — Creating Experiences that Build New Sales Patterns that Scale
Sales Leadership Podcast
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What You've Captured the Van Versus Creating Demand
In 2012, the information available was very limited. Now buyers can get all the information that they need in order to make a buying decision. Buyers would rather go and get it through sources that they trust more. A lot of the captured demand things become less important if you have average sellers or don't run Google ads.
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