#219: “Beyond 2024: innovative user acquisition strategies” App Promotion Summit San Francisco panel
Business of Apps Podcast
Panel Insights on Marketing Strategies
This chapter features a panel of marketing professionals discussing their unique experiences and challenges in user acquisition across various industries, particularly gaming and FinTech. Key anecdotes and insights highlight the importance of communication and innovative strategies in driving engagement. The conversation also contrasts the differing approaches to user acquisition in gaming apps versus professional platforms like LinkedIn.
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