Defining Your Ideal Customer Profile
Private Equity Funcast
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How Do You Define Your Ideal Customer Profile?
The ideal customer profile is a portrait of who you think your best customers are. The tests that we like to use are the people that not only have a high probability of loving what it is that you do, but they're the ones that buy quickly and lucratively. And so when we think about scaling up that thought exercise to an entire sales organization and entire market ing orization an entire soctboard company,. That sounds like a much better, much more specific answer.
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