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Season 6, Episode 4: Amazon's advertising strategy (with Adam Epstein)

Mobile Dev Memo Podcast

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Empowering Agencies in the Age of AI

This chapter explores the speaker's journey in Amazon's advertising technology and their innovative shift towards AI-driven media management for Amazon DSP. It emphasizes empowering agencies amidst rising AI technologies rather than replacing them, highlighting insights gained from industry feedback and early beta testing.

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