3min chapter

Blame it on Marketing ™ cover image

Short-lived CMO's and Impressing Investors | E20 with Kiran Mehta

Blame it on Marketing ™

CHAPTER

How to Hire a First Marketer

When a marketer sits down and tells me it's going to take me at least nine months to generate revenue, that's probably the kind of markets here I want to hire. As a generalist, as an instance, people tend to talk about the outliers in their performance. But yeah, very much looking to tap into some side there. Short term or part-time resource, but it's at the seniority level that can really dig into the detail and analyze is this person going to interview it or really get at the job?

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