6min chapter

Ditching Hourly cover image

Ditching Hourly Fireside Chat with Ed Gandia and Jonathan Stark

Ditching Hourly

CHAPTER

Are You the Obvious Choice?

If you are perceived as the safest, smartest option for this tiny barrel of fish that you're standing next to, then they are going to then you're going to attract people who are feeling the most fear. They're feeling the highest risk. This high risk is going to maximize this feeling of safety that they want from you and it's going to maximize the amount of money they're willing to spend. So if you have successfully started to do thatyou can dial up the power on the clients trying to buy your services.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode