How do you reach a hundred and 20 thousand people, or five million people in a year with your ideas? It seems like an awful lot of scale for a handful of people. Andsi this has been a big question for us for the longest time. How do you scale but not lose the impact? We're really happy without our process there wenow what we do as we define a few key habits people need to build. Of a thousand people, 500 of them now have a habit that they're really applying at least one.

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