The Origin of a Pattern Interrupt

The origin of a pattern interrupt is actually like people overcoming a diction, and like bad habits. A pattern interrupts mixed with content marketing is really the key to this game. It's this idea of sending this very high level, very experiential, very intelligent, touch piece to somebody that makes them feel relevance, impact and familiarity. Those are the keys to the puzzled. And are the pieces to the puzzle. I should say, the corner pieces, the most important. So, but when?