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EP #400 - Pascal Bieri: Catching Up with Planted’s Incredible Growth Journey

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CHAPTER

Navigating Cultural Nuances and Market Expansion

This chapter delves into the challenges of expanding a plant-based product company into different markets, emphasizing the importance of understanding cultural nuances and adapting products. It discusses strategic moves like collaborating with local partners to adjust products for specific markets and highlights Europe as a key target market. The conversation also touches on revenue streams, industry predictions, and the company's rapid scaling in just five years.

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