4min chapter

Marketecture: Get Smart. Fast. cover image

Episode 25: Antonio Garcia-Martinez builds attribution for Web3

Marketecture: Get Smart. Fast.

CHAPTER

The State of Advertising and Marketing in Web 3

Antonio: What's the state of advertising and marketing in Web 3 right now? Because we're kind of like in the crypto winter, you know, the NFT market is sort of like plummeted through the bottom. So what are you seeing as the source of truth for I would guess a lot of the hardcore Web 3 marketers? We need like a year more of pain. Everyone needs to adopt spindle as their measurement platform,. And then we can have a bull market again.

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