AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
3min chapter
How to Build A World-Class Distribution Engine
Marketing Against The Grain
Is There a Difference Between Direct and Indirect Revenue?
Markin was one of the first brands to really do content. We didn't need to lead im to search as much as we did later on in our kind of marketing journey. And so i think we would actually have to be much, much more diligent in some of these places because it's so much more competitive. A lot of the things that you've described are actually much more indirect, like they influence the sale, but it's hard to actually directly tie them back to revenue. If we were going to do this same thing, you're like, would we still have this directly attributable model? Cura, i know us a, what i would say is, there's no way
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode