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How to Say You're Sorry

REWORK

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Do You Have a Favorite Example of a Corporate Apology?

M ani points out that corporate apologies often don't say what they're apologizing for. A book club booked a trip on the nappa valley wine train and was escorted off by armed police after someone complained about them being too noisy, she says. M ani: After their apol g completely bombed it, staff brought in a p r professional who wrote them a very good apology which the president read.

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